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WEBSITE DEVELOPMENT

Creating a successful website is about more than it simply looking good. A website will reflect your brand, your goals and your values. It can be a source of practical information, a place to establish your credentials as an expert in your field, or a way to raise awareness of where you are.

 

But it should also be functional and provide an intuitive experience for users that is relevant to their needs and their location. It should take them to where they want to go via the quickest route, and then give them what they’re searching for at the final destination.

 

To make all of this happen, our in-house Adelaide website designers work in partnership with you throughout your site's development, design and beyond, to produce a website that will attract, retain and engage your users, create leads and sales, and is easy for people to find what they’re looking for.

 

Website Design

There is no one-size-fits-all solution to web design. Businesses, industries and professions are all different, so websites should be too. For instance:

• A physical location, like a tourist attraction or a shopping precinct, will have an emphasis on helping the user to gain a sense of what it is actually like to be there, with the aim of making the online experience so compelling that they have to see it for themselves offline too.

• An online retailer’s focus will be on not only showcasing their products, but making the buying process as simple and painless as possible.

• A website that is news or current affairs based wants its users to stay on the site for as long as it can, and to consume as much content as possible in the process.

 

These three enterprises all have very different aims for the websites, and so the design needs will likewise be very different.

 

Working in close partnership with you, we establish the specific needs that you have for your website and create a design that is fit for purpose, so that the way your website works is a reflection of the goals you have for it. Our web design will incorporate your branding and provide you with a channel through which you can reach out and develop new client bases as well.

 

We can help you to develop your ideas for features that you want to include in your website, or make suggestions for you based on our experience and expertise. Either way, working together we’ll create a site that takes your users on the journey that you want them to take, so that they discover as much about your brand and what you do as they can.

 

Mobile Responsive Websites

As more and more of us use hand-held devices as our primary means of accessing the internet, having a website that automatically and intuitively adapts to the smaller screens of smartphones and tablets is essential. Navigating your site on a mobile device should be as clear and straightforward as it is for desktop users.

 

We design and build all of our websites so that they meet the needs of the searcher on the go; all elements of the design, including forms, images, video and content are built with the mobile user in mind, so that nothing is lost when your site is viewed on a smartphone or tablet.

 

e-Commerce Websites

An e-commerce website needs to be more than just a list of products that you offer for sale. The layout needs to be planned in such a way that users can find what they are searching for quickly, but also so that it guides them with suggestions on related products if they’re not entirely sure. An online retail site also needs to be easy to update, so that you can reflect changes in the market and your stock, or add new products as the need arises.

 

We create a variety of e-commerce websites suitable for all types of retail outlets, manufacturers, importers and distributors. Different types of functionality, including location searches and sorting criteria can be incorporated, along with a variety of different ordering and payment methods.

 

Website Content

Website content is not just about words (although these are, of course, an integral component). Your content is the totality of everything that the user sees on your site, and so along with articles, blog posts, and product descriptions, it will also include images, testimonials, links, and any other features that are part of the user experience.

 

Whether you already have an existing site and want to upgrade the quality of your website content, or are building a new site from scratch and are looking to create the content and design as part of a single project, our team of in-house Adelaide copywriters and online content creation specialists work with you to ensure that your site features everything your users need.

 

Content Creation

Finding the right words and tone for your website is essential, and collaboration is the key. Our copywriters get to know you, your brand and your business objectives as we create your website content, as these shape how you present yourself to the world.

 

Our website writers can create all types of online content for all sorts of businesses and organisations. The range of services that we can provide is shaped to meet your needs. Some of these include:

• product descriptions

• services descriptions

• meta titles and meta descriptions

• staff and company profiles

• blog writing

• industry information and resources

• case studies

• sign up forms

• pop-up ads

 

Images

We help you to choose the right images for your site — images that convey your identity, your values and what you do in a way that complements and builds on what you have to say. We can incorporate your own images, or source these for you.

 

Video

Video content can be a dynamic addition to your website. If you don’t have video but would like to include it, our in-house video production team can create a visual showcase for you.

 

Content Management Systems (CMS)

Your business or organisation doesn't stand still, and neither should your website.

 

For enterprises that use their website as a primary means of communication, it’s important that the content can be updated easily and that changes can be made quickly. For e-commerce sites, it’s desirable that what’s shown on your site reflects what you have in stock. For news and information based sites, you need to react to what’s happening and keep your readers in the loop.

 

We specialise in creating content management system (CMS) website platforms that enable you to do all of this and more. You can manage what appears on your website by adding or removing pages, changing the images, and keeping your online store up-to-date.

 

As part of the initial development stage of your website, we will discuss your needs and what sort of CMS will best enable you to keep your website fresh and engaging.

 

Website and Email Hosting

We offer a range of website and email hosting packages that are designed to suit your specific needs. These take into account the traffic your website receives and how much space you need, and can be configured to include any additional features you may require. Our Australian-based web hosting service offer fast speeds, easy to use c-panels, and a support team that’s always on hand to help.

 

Our hosting packages all include multiple back ups of your site (both in the data centre and in the Cloud) so that restoring previous versions of your site and database can be done quickly, as well as database and MYSQL hosting, while sites are also SSL security certificate enabled.

 

Website Domains

As part of our website design and hosting services, we will also register a new domain name for you. However, if you are currently hosting your website elsewhere, when you move to our service we can take care of the domain name transfer for you as well, for no charge, making life easier by having all of your web services in the one place. Our services also include setting up email addresses and accounts with your domain name